When your users ask questions about their data, they’re not looking for a dashboard — they’re looking for answers. But building self-service reporting tools that are powerful and easy to use isn’t easy. That’s why we’re thrilled to launch the revamped Report Builder AI — a fully redesigned embedded reporting experience that lets your users generate custom reports using natural language directly inside your product.
With improved AI accuracy, a new user interface, permission-based access controls, and the upcoming ability to define context per customer, this is our most powerful reporting experience yet. Whether you’re an existing Explo user or new to embedded analytics, Report Builder AI lets you unlock new value for your users without adding overhead for your team.
The Problem We’re Solving
Traditional reporting tools often leave a gap between what users need and what they can access:
- They’re too technical, requiring SQL or data expertise.
- They rely on static dashboards or templated filters that don’t serve individual needs.
- And building custom solutions in-house slows down your product team and creates ongoing maintenance burdens.
Meanwhile, your users are asking for something better — a faster way to answer questions, personalize reports, and make decisions using real-time data.
What’s New in Report Builder AI
The new Report Builder AI redefines what embedded reporting should look like:
- Natural Language Interface: Users can type a question and get a fully generated, context-aware report.
- Revamped UI: A modern, intuitive interface designed to reduce friction and make exploration seamless.
- Sharper AI Responses: We’ve upgraded our prompt engineering and AI model tuning to generate more accurate visualizations, faster.
- Permission-Based Access: You can now control which users or accounts can access AI-generated reports — making it easy to gate this as a premium feature or test it with a select group.
- AI Context Setting: Tailor AI output based on user attributes, data schemas, or account-level context to generate even more precise answers.
Together, these updates make your product smarter, more self-serve, and more competitive in today’s AI-powered SaaS landscape.
Benefits for Our Customers
This isn’t just about adding AI — it’s about making your product more valuable:
- Increase Stickiness: Users who can self-serve reports are more likely to stay engaged and renew.
- Reduce Support Load: By enabling users to answer their own questions, you reduce the volume of data requests to your team.
- Accelerate Time-to-Value: Customers can start extracting insights in minutes, not days.
- Drive Monetization: Use permissions to upsell AI capabilities as part of a premium tier.
You’re giving your users the power of embedded analytics and AI — without needing to build a thing in-house.
“Your users don’t want to wrestle with data — they just want to understand it. Report Builder AI turns questions into answers, right inside your product.”
— Andrew Chen, Co-founder at Explo
How to Get Started
If you're already using Explo, the new Report Builder AI can be enabled with a few clicks. Use our permission settings to control who gets access and test it with key accounts before a broader rollout. For teams not yet using AI, contact your customer success manager to upgrade your plan and activate AI features.
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